When Krista Swanson, Senior Vice President of Corporate IT at supply chain software company Kinaxis in Ottawa, describes how her organization defines AI ROI, she’s quick to move past the familiar fixation on hours saved. “I think organizations can get very hyper-focused on productivity as an uplift, but we’re almost past that point now,” says Swanson. “The question is, as with any IT investment: how is that going to make the business materially better?”
