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LV= General Insurance taps broker pricing lead

Allianz-owned LV= General Insurance (LV= GI) is bringing in a broker portfolio pricing director in the form of Nicola George.

Taking effect on November 2, the appointment will see the former intermediary pricing head make the switch from Aviva. At LV= GI, George will be in charge of the insurer’s broker pricing team.

“I’m really pleased to be joining Allianz Personal and the LV= Broker team to lead our pricing capabilities,” commented the key hire. “Insurance is constantly evolving, and it’s so important we’re in the best place to respond and adapt to this within pricing.

“LV= [GI] has a strong presence and commitment to the broker market, which was a significant factor in my motivation to come over. This is a very exciting time to be joining, and I look forward to working with the team.”

George’s remit spans the creation and implementation of LV= GI’s broker pricing strategy for private motor, home, and specialist vehicle insurance.

“I’m thrilled that Nicola has joined Allianz Personal, as we continue to build and strengthen our pricing capabilities and support a wide range of products across multiple business areas,” commented Allianz Personal pricing director Hugh Kenyon.

“We continue to focus on growing our broker side of the business, and Nicola’s skills and experience will be fundamental in helping fulfil our aspirations as a business.”

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