Broker research examines how managing general agents perform across key commercial and service measures
Insurance Business has published its 2026 Brokers on MGAs report, identifying managing general agents (MGAs) that received high ratings from brokers across a range of service and performance measures.
The survey asked brokers nationwide to assess their MGA partners across 10 criteria, including niche-risk capability, pricing, responsiveness, technical expertise, and technology and automation.
The research provides a view of how brokers assess MGA performance across areas that influence placement, product access, service delivery, and relationships between intermediaries and MGAs.
How brokers rated MGAs
Insurance Business asked brokers to rate the performance and service of their MGA partners on a scale of 1 to 5, with 1 representing poor performance and 5 representing excellent performance.
The 10 criteria were:
- ability to place niche or emerging risks
- compensation, including commissions, bonuses, and profit sharing
- geographical reach
- marketing support
- overall responsiveness
- pricing
- range of products
- reputation
- technical expertise and product knowledge
- technology and automation
MGAs that achieved an average score of 4 or higher in at least one category received 5-star status under the report’s methodology.
The criteria cover both technical and commercial aspects of the MGA-broker relationship, including the ability to access specialist risks, product and pricing considerations, remuneration, and the use of technology in the distribution process.
Brokers’ Picks highlight product demand
The research also asked brokers to identify the top insurance products offered by MGAs.
The three products receiving the most votes were awarded the Brokers’ Pick medal, providing a separate measure of which MGA products attracted the most broker selections in the survey.
The report therefore considers both how brokers assess their MGA relationships and which insurance products they identify among the leading offerings.
Featured winners
Verve Risk Services and Geo Underwriting were among the MGAs featured as winners in the 2026 report.
The full report includes the list of winners, research findings, and wider industry insights from the broker survey.
The 2026 Brokers on MGAs report is supported by the Managing General Agents’ Association and is available to read for free, now.
